The Fusion of Design & Affordability
We Build Beautiful Websites Designed to Convert Visitors Into Customers for
Kelowna and Okanagan Businesses
Businesses in the Kelowna and Okanagan regions have an expert team of website specialists in their area! Hurricane Web Design offers the right package for customers who want to have control over their own website and content without the hassle of setting it up. Using our Kelowna web design services to set up and customize your site gives you the assurance you need that the site is stable and functioning optimally, while giving you the freedom to update your content and expand your site as regularly as you see fit.
Hurricane Web Design services the Kelowna – Okanagan, BC region. We focus on creating accessible and easy-to-use websites for our clients locally, nationally, and internationally. Unlike earlier ages of website design and structure, it is very important that today’s websites be very usable for your visiting customers and clients. Search engine algorithms process how long a customer is on a particular page of your website, and too much traffic that quickly ‘clicks off’ and rebounds to the search engine results page will result in a lower site ranking. Therefore, our Kelowna web design clients can clearly see that their customers’ ease-of-use is important and they choose a website designer accordingly.
Some of the factors that we look at in order to help make your site as user friendly as possible are intuitive navigation, clear structure, and appropriate links from page to page. The WordPress platform has all these features and more, which makes it the popular choice for site designers and small businesses alike.
What is WordPress?
WordPress is a free, open-source software package that is downloaded by businesses and individuals alike in order to create and maintain a website or blog atop a domain name that they have purchased. WordPress was created in 2003 by Matt Mullenweg and Mike Little as blogging software. Due to users’ ability to use and customize it, demand for the software has grown exponentially over the past decade. Today, WordPress powers approximately 50 million websites worldwide. Everyone from individuals to large businesses such as CNN, Forbes, TED, Reader’s Digest, and Ford Automotive use WordPress to power all or part of their sites. Some of the factors that make WordPress so attractive to companies large and small are:
- search-engine friendly link structures
- a robust tagging system
- a media system
- a template system
- a document management system
- and many more features
Why We Use WordPress For Website Design
There are lots of reasons why our Kelowna web design company has chosen WordPress as their preferred platform:
Open Source
WordPress software is free to download and use. However, there are more benefits to open source than just price point. Thousands of people contribute their time and expertise to improving the product on a daily basis. Diversity of this sort breeds stability in software. The best evidence that this technology is a strong one is that there is an ever-growing developer community that contributes to the software. Web developers around the world are constantly looking for ways to make WordPress even better through coding, debugging, and widget, theme, and plugin creation. All these customizations make the platform easier to use and more reliable than ever.
Great Themes
There are a large number of free and paid ‘themes’ which customize the every aspect of the site while leaving the content and structure intact as they reside in a different database. It’s possible to ‘try on’ any number of themes while building your site, though customization to get them exactly right takes some time and expertise.
Plugins
Similar to themes, free and paid plugins exist by the thousands to help site builders customize their website. These “add on” programs enhance functionality of the WordPress site so that it performs exactly to your needs. Examples of useful plugins are ones that filter spam commentary, help streamline online purchases, add comment box functionality, add more analytics, and enhance security features.
Content Management
The WordPress content management system (CMS) allows users to create, publish, and edit their content quickly and easily. There is no programming language proficiency required; the WordPress software is no more complicated than a standard word processing software and allows the creator to insert media along with text with the click of a button.
Scalability
Whether your content is a few pages, or many hundreds, WordPress makes it easy to expand your site quickly to fit your needs.
Safety
A properly configured WordPress website is effective in defending against all manners of attacks and hacks from malicious parties on the internet. Some of these security threats may include malware, spam injections, phishing attempts, PHP mailing scripts, brute force attacks, IP cloaking, malicious iframes and malicious redirects. Additionally, there are more security plugins available from the plugin market to address specific security needs.
Sales
WordPress is the ideal platform for selling products or services online due to its template structure and scalability. Call on our expertise to makes sure that your customers are comfortable making their online transactions with you.
Additional features
The WordPress platform design is ideal for small businesses. The WordPress template system, “allows users to control and customize the functionality and content of the WordPress templates, even if they do not know PHP or HTML coding.” This greatly simplifies the overall site management. The structure and content of the site are held safely intact while cosmetic functions and aesthetic elements such as “widgets” and “themes” can be easily changed and configured by our clients without affecting functionality. WordPress uses PHP programming language and MySQL database.
Affordable WordPress Website Packages
If you would like more information about the affordable website packages our Okanagan SEO and Kelowna Web Design company offers, contact us at (604) 256-7081 or visit our WordPress Website Packages page.
